Wednesday, 26 November 2008

SO stupid

slowly,,,,,,,,

lets fill the empty gap in my brain,,

Sunday, 23 November 2008

나의 목표

영국에 처음 왓을 때랑 지금과의 나의 동기의 차이는 멀까?
처음에 영국에 온다고 햇을때는 정말 많은 기대와 욕심으로 가득차 무엇이든 할수있을꺼같았는데
지금에 나는 아무것도 보지 않고 아무데서나 서성거리기만 하는 똥개와 다를게없는거같다.
환경에 불만을 가지면 모든것에 불만이 생기는법. 모든것을 새로이하고 정말 큰목표를 갖고 달리기
위해서는,, 한개의 나뭇잎을 보면 안되고 전체의 나무를 봐야하는 법.
한국사람이 없는 이환경에서 정말 외롭지만은 그래도 이경험도 피가되고 살이 되는법
힘내자 조지수 캬캬캬캬

Tuesday, 18 November 2008

Boom for online fashion firm ASOS

1) Possible reasons for the success of ASOS?
--> The success of ASOS could be due to the factor that there are not a lot of markets which have this unique selling point of selling celebrities clothes. Since, this business is in a niche market, small gap, there will be less competitors which means the price for the product is quite inelastic. Furthermore, since it is selling clothes worn by celebrities, some people who are maniac about certain celebrities will pay any figure number of money to buy these clothes.

2)Who the main competitors are?
--> Main competitors would be first of all those businesses who are selling clothes over the internet, famous brands which might have same brands as the ones that they are selling, and maybe those ones who are selling clothes which are worn by normal people in a cheap price over the internet.

3)Strengths/ weaknesses?
Strengths: USP, Cheap prices, Convenient to buy
Weaknesses: Hard to get clothes, Could be problem in the future if there is no clothes left

4)What steps can they take to ensure continued success?
--> Advertisement, promotion, Special events; sales or etc, etc

Evaluation on the websites

1. Strengths:-Well classified in different sections;recent posts, archives, categories.
-Well explained why people should consider about buying christmas present
for teachers.
-Gives some different options of presents
-Has `search` box which enables you to find things faster and easier
-Has two categories such as christmasrants and webs for searching box, so
makes it easier to find.
2. Weaknesses:-Not undated regularly
-Does not promote the sales of presents in sites
-Bad topics for the categorization on the left side; recent posts,
archives,categories
-The site looks like fake website so does not give me enough

In this website, it just talks about why we have to buy presents or whatever for teachers but do not actually advertise about the products that they can sell through advertising these. As I looked through the website, I was thinking like " okay, this website well organized the categories and persuade customers to buy presents for teachers but what is the real purpose of the site,,,? I dun get it..."
I think they should make their objective more clear and update categories more regularly.

Tuesday, 11 November 2008

Review on AS Economics Unit F581 MArkets in Action!

After I read through all the papers which is up to about more than 90 pages, I found some good things about the book and some bad examples about the book.
First of all, it explains things such as definitions of the economic terms and examples to support the idea. For example, when it is talking about scarcity, it gives definitions as "Human wants are practically unlimited but resources available to satisfy these wants are limited or scarce. This creates the concept of scarcity, which is known as the economic problem." And it also shows many different forms of scarcity such as; time, resources, information, and consumable goods. I think it is not a bad definition and it also gives some related forms of scarcity, so, so far it is good. But from here they just finish talking about scarcity and just go over to the next topic. I believe that they can talk about the result or consequences of having scarce resource such as that individuals and firms have to make choices due to scarce resources.
This was just an example of one topic, but the point is that for the all other subjects it does same things; definition and little bit of examples. Furthermore, I think if it is review papers, then I dont think that they have to contain so much exercise as this review sheet. In this review paper, I believe about half of the 90 pages are exercise questions, I think it is better to write more details with well- explained and well-organized sentences.
Lastly, this review sheet has problem with organizing topics in order. For example, it talks about some topic and then even though the writer could have written everything related to that topic at one page, but he writes some part in the beginning and some parts at the end which makes so much complication for people who are not good enough or who do not have enough knowledge to understand those complicity.
Oh,yeah, one more thing, it doesnt have that many of answers or diagrams for exercises given, so if someone does not know the answers, then they will be stuck so deeply. Apart from this, I liked this review sheet.

Thanks very much!

Monday, 10 November 2008

Lean Production Video( Henry Ford Success)

GOOD SONG

crazy mind control by DERREN BROWN




Check this video out:
This video talks about how a person can be psychologically and sensitively recognize and remember things or images that they they see without thinking or they see for 0,1 seconds. So Derren Brown, a professional mind control guy, sets up some certain images between the routes from advertisers` departure to the destination.
Check the video out, to see the result....





Check this video out:
In this video, it show how a person`s brain function or whatever their thinking function can be affected by the background of the situation and the words that he hears. Just check it out, it`s amazing

NEW!!! Cadbury Gorilla Advert 2008!





Factors making this advertisement successful:
1) Perfect Music ( talking about how tired, how nervous the gorilla feels and how much he needs to eat it at the moment " I need u tonight~, I need u more than ever~"

2) Company name: A glass and a half full of joy

3) Color: Using just blue and white to emphasize the chocolate which is brown

4) Scenario: Gorilla all of a sudden starts to play drum with bliss, when the music is talking about " I need u tonight~, I need u more than ever~"

Tuesday, 4 November 2008

Revision of "When Markets Collide"

The book "When Markets Collide" talks about not only about an essential economics problem of the present and future but also based on the author`s experience, explained how to deal with those noises and take care of it.
It was at the end of 1997, when Mohamed, currently one of the most respected economic and financial analysts, left (IMF) and joined the opportunity of witnessing the clear transformation of the global economy.
In this book, it talks about the "transformation" of the global economy. "Transformation" which affect the World we living in, is really hard to navigate and observe since it comes from not expected place with rapid speed. The thing is that with the technologies that we have now, we can not perfectly solve the problem no matter how early stage we navigate the transformation, but we can minimize the effect on us which will be in the present and in the future.
To find out the motives of the transformation, we have to recognize the "noise" which normally comes out anomalies to that participants take for granted. But the normal reaction of people around the World towards this "noise" is just ignoring it. But sensitive people like Edward and Mohamed, they listened carefully and watched other people`s views to find out where the "initial noise" coming from, and what effect would this put on the World that we are living in.
Most of investors, rather than waiting and having a careful look about their decisions and investments, they just became full steam and take more risk which they do not know anything about. But the thing is that even though policy makers know the fact of what is going and they show discomfort of this, they actually can not do anything about it. So investors became "data dependent" which is that they just go after data without robust analytical anchors, so there is big problem if there is big turnaround against the data that they believed in.

Here are 3 main factors of helping to explaining the "noise"
  1. Fundamental realignment of global economic power and influence.
  2. Pronounced accumulation of financial wealth by a set of countries which used to be more debtors than creditors.
  3. Proliferation of new financial instruments that have deeply changed the barriers of entry to many markets.
The problems of today is that the economy is keep changing in a rapid rate and investor who have no idea what is going just jump into the sea. And the pipe can not handle both new and old problems together at the same time.

There is another thing that have been changed in a recent years, the reputation of developing countries, before they are not used be even considered among the markets of developed countries, but now they are the big supporters of the market issue since they invest lots of money on things which developed countries can not do because of the danger.

Mohamed A. El-Erian

Mohamed A. El-Erian, Egyptian who have been educated from Oxford and Cambridge are really polite and charming. Mohamed has been living in a lot of different places around the World and just spent about 7 years of running PIMCO`s Emerging Markets Bond Fund which is one of the best global investment companies, with more than $ 500 billion of assets under management.

In PIMCO`s Emerging Markets Bond Fund, El-Erian is one of the firm`s seven member Investment Committee and also is one of its three-member Partner Compensation Committee. Even to such a great Financier and Economist, there was really bad job for him. Specially when he was in Harvard, when he followed the footsteps of the superstar manager at that time called "Jack Meyer" who ran the endowment for around 15 or 16 years and paid so richly compared to El-Erian is being paid. And, finally mohamed showed his work. All those investors and work related people cheered him that his work is far more palatable to University, so in a way they criticized Jack Meyer for getting paid way much more than Mohamed.

Before Mohamed joined in PIMCO`s Emerging Markets Bond Fund, he joined the institution through the `Economist Program` and spent about 15 or more years working with IMF. At the time, he was not only working on policy issues and on a range of country but also serving in several posts including deputy director of the Middle Eastern Department and adviser to the first deputy Managing Director, Stanley Fisher.

Not only he was working and contributing in so many economically important companies and countries but also he was voted for a lot of different contributions such as one of the "Ten Most Important Executives in Latin American Borrowing", Global Investor's Award for Investment Excellence in Emerging Market Debt, and he was also included from the Fortune Magazine article as "The Real Mutual Fund Dream Team." and "one of the world's top 50 investors". Furthermore, the Emerging Market Debt that he manages has won few number of awards such as the 2004 Lipper Award for consistently strong performance. In 2004, he was named as one of the top investors in Latin America by Latin Finance and 2005, was ranked in 12th for the topic "most powerful and influential people in Latin America and the Caribbean."

Furthermore, he contributed in writing publications such as Finance, Reuters, Finance Times and various specialized finance media. And he served and serves on so many boards such (EMTA), (EMCA), member of IMF, (ICRW), (ECES) and etc.

Saturday, 1 November 2008

FOR OCR BOOK

I NEED:

Chapter 1 : Done
Chapter 2: Mind Map
Chapter 3: Mind Map ( My USB is broken)
Chapter 4: Both
Chapter 5: Both
Chapter 6:Key Vocabulary
Chapter 7: Vocabulary
Chapter 8: Vocabulary

by as soon as possible.